Apple to offer trade-in service for iPhones, says report
Apple to offer trade-in service for iPhones, says report![Mikhail Vorobyev, one of the early customers to buy an iPhone 5 at Apple's store in Paris, shows off his new purchase.](https://i0.wp.com/asset0.cbsistatic.com/cnwk.1d/i/tim/2012/09/21/20120921_iPhone_5_gallery_001_610x426.jpg?resize=400%2C279)
Citing sources, Bloomberg says Apple is working with Brightstar, a Miami-based company that manages trade-ins and logistical efforts for other companies.
The rumored program would let consumers bring in their used iPhones for a discount on newer models, and potentially for credit on other items in Apple’s stores.
Apple did not immediately respond to a request for comment.
Such a program would not be a first for the company. Apple already offers a recycling arrangement that gives users either an Apple gift card, or — in the case of iPods and iPhones — a 10 percent discount on a future purchase. The company’s current partnership (which began in late 2011) is with PowerOn, a company that’s offered users up to $345 for top-of-the-line iPhones. It’s not yet clear how this newer service would differ.